And for the vendors that will support this revolution, opportunities abound to create the new and innovative products and services that will change the world as we know it.
IDC Telco analyst, Graham Barr said the four pillars of IDC's third platform would be the key growth drivers.
"Whilst the NBN may drive further consolidation in the telecom sector, any significant increases in service rollout will not start until 2015," he said.
"Decisions around telecoms purchases, especially mobility, will be increasingly influenced by LOB executives, and we expect to see a new role emerging — a senior manager responsible for mobile strategy,"
Barr said the 3rd Platform marketplace would also drive significant disruption through the market in the year ahead.
"This marketplace is being built on new technologies and new economic models with higher volumes, lower prices, and faster cycle times, delivering new solutions developed by many new developers and innovators," he said.
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