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Creating business platforms of the future: Fujitsu Malaysia

AvantiKumar | Oct. 22, 2012
The CIO's role is changing rapidly due to the disruptive challenges of exploding data, social media and mobility: Fujitsu Day 2012 in Kuala Lumpur

Charles Lew,  president, Fujitsu Malaysia

Photo - Charles Lew,  president, Fujitsu Malaysia with the Fujitsu Teddy Bear at Fujitsu Day 2012 in Kuala Lumpur.


ICT solutions provider Fujitsu's annual gathering in Malaysia focused on the disruptive challenges of exploding data, social media and mobility and how these are changing the CIO's role as well as the need to use cloud strategies to cope with rapid business changes..

Speaking during Fujitsu Day 2012 on 11 October 2012, Fujitsu Australia and New Zealand chief technology and innovation officer Craig Baty said CIOs need to adapt to the business platforms of the future, delivered through cloud strategies.

Baty said the company is investing another RM120 million (US$40 million) to fortify its cloud offering in ASEAN. "This RM120 million (US$40 million) is to meet the local region's strong demand by large enterprises for cloud facilities."

Fujitsu Malaysia president, Charles Lew, said: "Asia today is generating far more data than any part of the world. Consumers here are highly connected via smart devices with social media taking stronghold at all levels of interactions."
"This has led to the surge of massive amounts of data generated, stored and shared - also commonly known as the Big Data phenomenon, which is driving organisations to re-look their existing comprehension of how to leverage 'Information'," said Lew, adding that the increasing use of RFID (radio frequency identification) tagging in industry sectors such as logistics is adding to the explosion of data.
 "[As an example] the event theme 'Leveraging the 'I' in IT' addresses today's business challenges in maximising the wealth of data that is out there to create value - information and insights for businesses," he said.

During the event, Fujitsu showed its latest technology advancements, such as the 'Human-centric Intelligent robot' prototype solutions (such as the Teddy Bear, pictured above), super-computing capabilities, workplace gadgets and computing infrastructures. 

Lew said the Teddy Bear was flown in to Malaysia for the event. "It is a social robot, which uses sensors to recognise your face and respond to gestures: he's a computer terminal. Some of the uses include treating patients, for example with ASD (autism spectrum disorder). Patients have shown to respond to doctors through the social robot rather than to the care giver directly."

CIO roles, investing in infrastructure

Baty said CIOs need to adapt and add business and interpersonal skills to their portfolio. "Today's CIO may no longer be an 'IT' expert, but should evolve business and social skills and extend the IT department throughout business units in order to understand and support the business better."

"The CIO needs to become more of an orchestrator; bringing technology tools, business objectives and people together," he said. "Today's technologies and trends have emerged very rapidly into the business ecosystem. These include cloud, 'Big Data', mobility, bring your own device (BYOD), sustainability, and social media."

"To be able to focus on information, infrastructure and innovation amid the challenges and opportunities, CIOs will see their role change," said Baty. "They need to change from that of a technology operator/enforcer who mainly develops, operates and monitors the technology to a business enabler who will orchestrate the realisation of business goals via technology."

"CIOs must transform their understanding of their job by understanding from different perspectives and coming up with new ideas," he said. "Moreover, CIOs needs to deal with issues about boundaries in relation to people, process and technology."

"In addition, in the coming months, Asia needs to keep investing in infrastructure (including IT upgrades)," said Baty. "While the western economies are slowing or slow to recover, Asia may lose momentum if countries cut back on building general infrastructure projects across different industry sectors such as logistics, transport and including innovation and R&D."

Cloud is the glue

"Globally, Fujitsu has investments of more than RM3 billion (US$1 billion) in 2010 and RM3.6 billion [US$1.2 million] in 2011, poured into developing Fujitsu's cloud capability which is networked at a global level," Baty said, adding that Fujitsu's role was to innovate and 'act as a glue' to bring together disparate business elements, processes, technologies and people to enrich business and daily life.
"Currently, the Fujitsu Global Cloud Platform is hosted in six locations globally - Singapore, Japan, Australia, US, Germany and United Kingdom. The four main cloud solutions are Infrastructure-as-a-Service, Platform-as-a-Service, Software-as-a-Service, and Business Process-as-a-Service," he said.
Baty added that Fujitsu has the strongest end-to-end cloud portfolio with more than 2,000 organisations worldwide as enterprise customers replying on Fujitsu Cloud for its platform resilience and reliability running on a mix of robust, integrated technologies.
He said that the company's target is to increase annual cloud revenue to about RM50 billion ((US$16.4 billion) by 2015, from RM3.9 billion (US$1.3 billion) in 2011.

"Innovation and Information are the currencies for building competitive advantage and driving business objectives," added Lew. "However, this involves a myriad of different systems, people and processes. Fujitsu has a strong reputation for working alongside customers to manage the integration of their IT infrastructure and developing innovations with its partners and customers."
Under the umbrella of a billion dollar cloud-based revenue generation strategy within the next five years, Fujitsu is exemplifying its role as the 'integrator' and bringing together Infrastructure, Innovation and Information to help shape IT strategies for business growth.


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