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How the Middle East is waking up to flash storage

Tom Paye | Sept. 12, 2013
With the disk-based storage industry struggling to keep up with demand, and the speed increases promised by flash storage, many businesses are doing away with their traditional storage systems, opting instead for all-flash arrays.

If cloud isn't the answer to the problems behind traditional disk storage, then, we land squarely back on the flash argument. But this need not be a bad thing. According to White, flash memory will end up playing an enormous part in allowing businesses to take advantage of the global explosion of data.

"Flash memory will play a large role in helping businesses manage the exponential growth of data. Enhanced solutions will enable businesses to accelerate insight, improve decision-making and free up resources to attain innovation that transforms businesses.

Cost-effective flexibility and elasticity of private cloud deployments offer the speed and ability to sustain peak workloads. These benefits are vital to support the service levels enterprises require to meet user demands," he says.

In the Middle East, IT departments are beginning to wake up to the benefits of flash storage. As prices go down and the technology begins to offer the same — if not better — capabilities as traditional, disk-based systems, businesses have realised that flash storage is now a real alternative to what they were using before.

"HDS has seen increased adoption in the region for flash storage," White says. "One in three of HDS' clients last quarter represented new relationships, all of which were about modern storage strategies. Flash storage offers a solution that boosts businesses performance power, storage capacity, and reduced costs."

And with disk-based storage already running out, perhaps many businesses are thinking that it's better to get on the flash train sooner rather than later. Whatever happens, though, it's clear that disk-based storage can't keep up with the demands of modern businesses. And with few other alternatives around, flash-based storage looks like the safest bet. 


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