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Briefing: Driving business growth with storage

Kate Lamb | July 23, 2012
Oracle says it can streamline IT with its ability to integrate hardware and software.

With Oracle storage solutions, Peterson said, he only needed to spend a tenth of his time on storage management maintenance and had saved the expense of a full-time IT resource.

"Our Oracle storage architecture is pretty much self-maintaining. We've now mapped the globe three times, and Oracle storage was the key that enabled us to do it so efficiently," said Peterson.

Meanwhile, research from IDC indicate that the majority of production data is "stale" or never looked at again post storage, a situation that the analyst firm said could drive annual overhead costs by up to 25 percent.

"All the factors creep on you, increased energy, space, power and cooling costs," Ong explained.

Growth opportunities
Put that way, targeting a streamlined data storage system is sure to make sense to IT executives and CFOs, especially in emerging markets in Asia where IT spending is on the way up, according to research figures from IDC. In Indonesia, for example, where IT growth is largely driven by mobile devices, IT spending is estimated to expand by 18.8 percent this year, while in neighbouring Thailand, growth is expected to reach 16.2 percent.

The huge growth brings huge challenges amid a competitive regional environment.

"It is time to rethink your storage strategy," said Ong, urging Thailand's top IT executives to seek new data strategies. "Explore how integrating storage with database management can help drive savings for your IT budget."

Ong also stressed that as data volume continues to grow, it's important for companies to synchronise applications with data and storage. Coordinating disparate systems and aligning business and IT needs are central to creating an information management architecture that ensures data flows smoothly and efficiently between systems. Not only does this boost functionality, but also costs.

In today's tech landscape, major advances in central processing units (CPUs), also known as the computer 'brain,' have rapidly outpaced disk drive advances over the last decade. This has resulted in a storage side bottleneck and servers that fail to balance CPU demands with HDD capacity.

It's this disk drive bottleneck that Oracle said is at the forefront of solving with flash technology and solid state data storage. Among the benefits, Oracle's system operates 10 times faster with more than double the application performance. Essentially, it can handle more than double the workload in half the response time.

The game changer
"This truly changes the game from a performance perspective," said Ong of the system, reeling off several of Oracle's cutting edge products. "By running Oracle 11g on Oracle Sun servers with the Oracle Sun Storage F5100 flash array in comparison to traditional fibre channel disk, we achieve nearly a 10-fold reduction in service time to the index, which effectively halves the average service time for the system."


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