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Google girds for enterprise battle with Chrome OS subscription

Gregg Keizer | Aug. 25, 2017
The $50 Chrome Enterprise subscription plan aims to position the lightweight Chrome OS as a real workplace rival to Microsoft.

Not surprisingly, Chromebooks are gaining popularity in scenarios where several people share a single device - multiple clerks using the same point-of-sale Chromebook in a shop, say - just as they have won hearts and minds in education, where numerous students log onto a single device daily. Google has structured its licensing for Chrome Enterprise to account for this, requiring companies pay a fee per device, not per user.

Chrome Enterprise is less about today, then, than about tomorrow. Or the day after that.

"Not integrating into the existing enterprise infrastructure, meaning Windows, was a deal killer if Google was to continue to penetrate the enterprise space," said Huang. "Now, when the time comes [for Chrome OS] to break down the enterprise wall, all their ducks will be in order."


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