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Brocade builds networking powerhouse with US$1.2 billion Ruckus Wireless acquisition

James Henderson | April 5, 2016
Brocade wants to strengthen its strategic presence in the broader service provider space

Across the Tasman in New Zealand, Connector Systems holds exclusive rights to the Ruckus portfolio, with Brocade falling under both the Connector Systems and Westcon-Comstor brands.

Following the news, Ruckus Wireless Chief Commercial Officer Ian Whiting told local partners - via correspondence seen by ARN - that the team will be making efforts locally to engage with the channel as ongoing future developments materialise.

“Rest assured that your Ruckus Partner Account Manager or Systems Engineer, or their manager, will be reaching out to you over the coming days to answer any additional questions you may have,” Whiting states.

“First, both companies are 100 percent committed to business as usual for the foreseeable future. Both companies will continue to operate independently until the transaction is closed.

"Post close, Ruckus will reaffirm a clear commitment to delivering on the roadmap that we have publicly communicated over the last year and which will be updated at upcoming Big Dogs events in Europe, Asia and America."

According to Whiting, all aspects of the Big Dogs partner program, including partner levels, certification, sales programs, discounting, and so on will remain in place and unchanged at this time.

“Over time, we expect the integration of Ruckus with Brocade will bring our collective partners greater opportunities to offer a broader portfolio of wired and wireless LAN solutions,” Whiting adds.

Lastly, Whiting says the Ruckus sales and sales engineering teams that have been supporting partners “will not change” going forward.

“The Ruckus sales and customer support teams are two of the assets that Brocade values most highly,” Whiting adds.

“Throughout this process, we will strive to make this a frictionless transition for our customers and partners, with minimal distractions so you can continue to effectively market, sell and service Ruckus solutions.”


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