The Bizness Apps process has five steps: edit tabs, edit content, edit appearance, preview the application, and finally pay and publish. Users building apps can pull in content from Facebook, Twitter, YouTube, blogs, RSS feeds, as well as forms to gather feedback and customer information. Gazdecki also showed off a FourSquare-style check-in service with rewards for checking into places a certain number of times.
Innovation is often spurred by youth, and Gazdecki emphatically fits that category. "We're all college students and we're pretty excited about the open bar, so come have a beer with us," he told the audience.
Cloud 9 IDE
Cloud9 IDE from the vendor Ajax is a platform-as-a-service focusing both on mobile apps as well as Web tools that run on desktops.
Daniels has teamed up with Mozilla, and claims to have interest from IBM (IBM) and a company from Mountain View, Calif., home of Google and other tech vendors. Unlike MobileNation and Bizness Apps, Cloud9 looks like it will require some real programming knowledge, but could be more convenient than existing models.
ApSynth targets development of Web applications, rather than mobile, and provides its own market for users to publish their apps.
"Once published, applications can be embedded and spread to other Web sites, blogs and social networks," the company says. "App authors deliver either free apps or set a price for a monthly number of displays on tiers Web page. With ApSynth Web apps become a monetized Web content just like text, video, etc."
ApSynth will have to compete against existing platform-as-a-service offerings such as Force.com and Google App Engine. ApSynth says it can lure users who need to build SaaS applications but lack IT skills. Bloggers and Web content creators are among the target users. The service is in a private beta.
Rather than help customers build stand-alone applications, ScreenReach gives them a way to develop "real-time interactive experiences," which can then be consumed by end users through ScreenReach's own Screach mobile application.
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