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Reddit CEO Ellen Pao tries to calm furor with huge 'mea culpa'

Blair Hanley Frank | July 7, 2015
After controversial firing of Victoria Taylor, Pao admits 'we screwed up'.

Reddit must now keep the furor over the changes it has made in check. The site's popularity was spurred in part by the demise of Digg, a news aggregator that was a darling of the Web 2.0 era but lost most of its user base before selling to Betaworks in 2012. In a similar way that the collapse of Myspace and Friendster offer important lessons for modern social networks, Reddit has to avoid becoming the next Digg.

As for the future, Pao said she doesn't expect users to take her word that changes are afoot, but pledged that the company will make progress.

"I know these are just words, and it may be hard for you to believe us," she wrote. "I don't have all the answers, and it will take time for us to deliver concrete results. I mean it when I say we screwed up, and we want to have a meaningful ongoing discussion. I know we've drifted out of touch with the community as we've grown and added more people, and we want to connect more. I and the team are committed to talking more often with the community, starting now."

 

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