Granted, other browsers perform some of these same functions: If you search Google for Pizza Hut on Windows 10, the results page will list the closest locations, as well as a one-click link to directions on how to get there. Searching for “Bluetooth not working” also produces a callout card with directions to fix your problem—though not a video.
But Microsoft said that its also working on “future scenarios” where you might search for tickets to a Rihanna show, for example, and Cortana finds the best tickets and offers to purchase them.
Users generally don’t like being told what they can and cannot do with Windows—as the perpetual outrage over the forced Windows patch updates and upgrades demonstrates. You tell us: What’s your take on all this?
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