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GNum to allow calls via personalised URLs

Nurdianah Md Nur | Oct. 24, 2014
Once the technology has been rolled out nationwide in Singapore, it will be launched in Australia, U.S, as well as countries in Asia.


Wouldn't it be nice if you could receive or make free calls from almost any electronic device without the need to disclose your phone number or through a third-party chat app?

This will soon be possible with GNum's patent-pending technology that enables users to make free calls with only personalised URLs and their mobile devices. To receive a personalised URL, users have to first register their mobile phone number. After which, they can share their URLs to others who will be able to call them by clicking on the link via any connected device such as a smartphone, tablet or PC.

Seeing the potential in this technology, Singapore-based  private equity investment firm Tembusu Partners will be pumping in S$7 million (US$5.6 million) in seed funding into the locally-grown company GNum. The funding will be used to acquire related technologies and for GNum's working capital as it prepares for a nationwide deployment in Singapore, said GNum in a press statement dated 20 October 2014.

Alexandre Yokoyama, chief executive officer of GNum, expects rapid adoption in Singapore as "all 8.4 million mobile numbers in Singapore are eligible for GNum." To further encourage adoption, GNum plans to work with Singapore telcos on a "revenue sharing" basis. Such partnerships would benefit telcos as it enables them to enhance their offerings to customers while making money off value-added service, analysts told local press TODAY.

GNum plans to launch its technology in Thailand, Indonesia, Malaysia and Philippines in the coming months. Following that rollout, the technology will be deployed in the U.S, China, Hong Kong, India and Australia. 

GNum is a subsidiary of GlobalRoam Group Limited, a group of info-communication services providers. 


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