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eCommerce Tracker: Malaysia's U for Life joins forces with fintech player

AvantiKumar | Feb. 28, 2017
A gap in the market has opened up, created in part by today's emerging digital society, encouraged by MDEC and other agencies, said the partners.

"Our consumers are so empowered in this digital era, and serving them with additional options for insurance to their convenience will serve to bridge the protection gap in the country which is sorely lacking,' said Thing, adding that with this partnership, it is hoped that Bank Negara's aspiration of meeting 75 percent insurance penetration rate in Malaysia by 2020 can be achieved.

The first version of this article appeared on Computerworld Malaysia 28 February 2017.


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