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ViewQwest leverages Salesforce to expand in Singapore and Malaysia

Anuradha Shukla | Oct. 6, 2016
Enables boutique broadband provider manage new subscriptions.

Salesforce has enabled boutique broadband provider ViewQwest to expand in Singapore and Malaysia.

ViewQwest is leveraging Salesforce's solution to manage an increasing number of subscriptions as it expands across the two nations.

With Salesforce, the broadband provider has a platform to scale both subscriptions and service, which simplifies its entry into new markets.

ViewQwest was searching for an ability to get smarter about its customers and manage exponential growth at scale, without compromising a fanatical approach to service.

"People who come to boutique providers don't want to be treated like a number," said Chris Williams, ViewQwest's chief operating officer. "They want personalised service across whatever channel they choose. Salesforce helps us meet customers wherever they are and solve problems quickly."

Ultra-fast connectivity

ViewQwest boasts an established corporate offering and the ability to offer residential customers ultra-fast connectivity.

The company understood that its existing systems that supported its corporate business wouldn't have kept pace for its entry in Singapore.

As residential markets are extremely competitive with razor thin margins, ViewQwest wanted a solution that would help them deliver great service and would also contain costs.

With Salesforce,  ViewQwest was able to bring in all of these different components and build a platform to scale and grow the business.

ViewQwest is able to connect to its customers in a whole new way, and deliver omni-channel support with a human touch.

"We are able to leverage a platform we have already built to take us into new markets effortlessly," said ViewQwest's CEO Vignesa Moorthy "Still, the best thing is to hear customers say how happy they are with their service."


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