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Turbocharge business processes with analytics

Yves de Montcheuil | March 19, 2015
Obtaining business intelligence in real-time is only the first step to unlock digitalization. The next one consists of putting to good use the insights obtained to give a boost to business processes.

Nevertheless, customized offers, coupons, incentives, need to be served via an ever-broadening variety of platforms: web, mobile apps, smartphone notifications, soon probably even smartwatches. And if you have mobile employees (truck drivers, fields engineers, etc.) you must be able to provide them instructions too (except they won't turn off notifications, or so should you hope).

Source: InfoWorld

 

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