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SAP unveils SaaS analytics platform

Thor Olavsrud | Oct. 14, 2015
SAP Cloud for Analytics aims to redefine analytics by combining business intelligence, planning and predictive analytics into a SaaS offering built on the SAP HANA Cloud Platform.

The solution can be embedded in third-party apps as well as on SAP. For instance, SAP is collaborating with Google to embed, refresh and edit SAP Cloud for Analytics content directly in Google Docs and Google Sheets. Meanwhile, Daimler Trucks North America is using cloud analytics solutions from SAP to identify and track potential sales for dealers, crunch large volumes of data and visualize data for business users.

Fantasy football meets predictive analytics

Even the NFL is getting in on the action. It's using big data and analytics from SAP for fantasy football to provide recommendations to fans with a player comparison tool.

"The NFL looks forward to collaborating with SAP on the future vision for cloud analytics," Cory Mummery, vice president and general manager, NFL Now, NFL, said in a statement today. "The ability to provide powerful analytics capabilities from around the game will further enhance the fan experience in our fantasy football products."

While SAP saysSAP Cloud for Analytics will power the analytics applications of the future, Smith says that doesn't mean SAP will take its eyes off the ball when it comes to on-premise analytics solutions. SAP will continue to invest in its existing on-premise portfolio.

"There will be continued investment while we build the future for software as a service analytics," he says.

 

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