Nationwide has launched its remote mortgage application service after completing the roll-out of video-link equipment to 60 branches.
The telepresence system was first announced in November, with the aim of connecting customers to a mortgage consultant via a high definition video link. Nationwide claims the service, which is supported by Cisco's 'virtual face-to-face' technology, Remote Expert, will reduce waiting times for mortgages, offering an additional way to make applications.
The building society, the UK's largest, claims to be the first in EMEA to deploy such technology, and expects to expand its service to other products in future.
The roll-out comes as many banks seek to increase automation of services as footfall at branches decreases as customers shift to digital services such as mobile.
"This service will drive down waiting times, increase access and offer greater flexibility for customers to meet a consultant at a time that suits them," said Graeme Hughes, group director of distribution, Nationwide.
"[It] is just like being sat at a desk with a consultant, the only difference is that the person on the other side of the desk is in Northampton."
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