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More businesses in Singapore embracing analytics to visualise trends

Zafirah Salim | Nov. 24, 2015
Companies are leveraging analytics to visualise and streamline operations, improve customer service, and strengthen their risk management strategies

Businesses in Singapore are increasingly seeing the benefits of analytics to provide insights to business processes.

According to Gartner, more than 75 percent of companies globally are investing or planning to invest big data in the next two years. In 2015, SAS saw an increased adoption in analytics solutions across various industries - a clear indication that Singaporean businesses are recognising the value of analytics in driving business outcomes.

"We've seen an uptake in the adoption of analytics solutions by companies spanning across several verticals, including retail, transport and hospitality. We also see more non-technical employees embracing analytics, and this is largely driven by tools like SAS Visual Analytics, which has interactive, self-serving capabilities to allow anyone to explore and discover insights on their own," said Francis Fong, Managing Director, SAS.

Regardless of the size of an organisation, its data or the complexity of its services, businesses are now able to take charge of its data quickly and easily. SAS Visual Analytics, uses an interactive interface that works to identify relationships, explore options and uncover hidden opportunities, allowing businesses to make decisions faster than ever before.


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