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Money aside, who's the best fit to buy Salesforce?

Brandon Butler | May 8, 2015
Microsoft, Oracle, IBM, HP?

Salesforce is not a profitable company though, so some analysts question if IBM would take on the almost $50 billion market-cap company without getting an immediate profit stream.

SAP
This seems like a long-shot after CEO Bill McDermott this week vehemently denied that the company is exploring a takeover of Salesforce. A CRM platform would complement the company's current database and enterprise application offerings well though.

HP
After announcing that the company would split into two an enterprise-focused division and another for hardware buying Salesforce would be a strong way to kick off a new business model. HP has a broad set of enterprise offerings, from public to private IaaS cloud services. Acquiring a leading SaaS vendor would help the company diversify its go-to-market cloud strategy.

Amazon or Google
Both are leaders in the IaaS market, which means from a product perspective, Salesforce would be a welcome diversification into the SaaS market. That would certainly help either one of these companies take on rival Mcirosoft, who already have a strong IaaS + SaaS story.

 

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