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ICC cricket uses SAP for world cup

Anuradha Shukla | March 20, 2015
Deploys SAP solutions for ICC Cricket World Cup 2015.

The ICC Cricket World Cup 2015 organising committee is using SAP offerings including SAP Business One and SAP HANA Cloud Platform.

The company was searching for a simple, quick to implement and cost efficient application that could help them entertain fans all across the globe.

SAP Business One was chosen for financial management of the tournament, and was successfully implemented in just over six and a half weeks.

Available on premise and in the cloud, SAP Business One enables small businesses such as the International Cricket Council to find innovative ways to reach new customers.

"Having all our data in one location is fantastic," said Luke Spano, financial controller, ICC Cricket World Cup 2015. "Having real-time data and insight is empowering all of our business groups to make the accurate and immediate decisions that are crucial to the success of the ICC Cricket World Cup."

Enhance fan experience

ICC is also using SAP HANA Cloud Platform and SAP Lumira software to enhance the fan experience around the ICC Cricket World Cup 2015.

These two offerings help the company to help analyze and simplify ball-by-ball match data in real time.

The predictive capabilities of the SAP HANA platform are allowing the identification of the best bowlers and batsmen at the ICC Cricket World Cup based on the analysis of multiple statistical criteria.

Thanks to SAP, fans can enjoy 40 years of ICC Cricket World Cup historical statistics and compare past and present team as well as player performance.

"As cricket is one of the world's most popular sports, we saw a great opportunity to work with the ICC to help them simplify the way they analyze and share data with their passionate fan base," said Scott Russell, COO, SAP Asia Pacific Japan. "We're delighted to work with the ICC to allow fans around the world to feel closer to this year's World Cup and the sport they love."



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