"Additionally, businesses will continue to tap into newer data sources as they move their analytics efforts from search to discovery," said the IDC analyst. "This shift will accelerate spending on infrastructure, and data organization platforms will continue to accelerate."
Innovate or start slipping
Leung cautioned against inertia in the IT space. "An average company usually spends more than two-thirds of their IT budget on maintaining their current IT infrastructure, leaving only a small investment for IT innovation," he said. "But given the importance of cloud in driving a competitive business edge, the majority of companies seek to enhance their IT infrastructure based on augmenting existing traditional hardware and software, thus increasing the need for more IT consultancy services."
"Looking forward, application modernization will be the way to go with the demand for cloud optimization being the key factor in determining winners in the industry," said Leung. "Enhancements to and openness of the current infrastructure mean that IT products no longer rely solely on one party."
Leung said CIOs and IT professionals must "be more willing to open and software-define their architecture, in order to ensure greater flexibility in resource allocation and management decision-making."
Ahead to 2014
"There's a growing need for application modernization to support increased demand for big data analytics—to support the rising number of mobile devices and the growing trend of social media," said Leung. "Businesses are trying to make use of data created every second as it reflects the everyday life and behavior of each individual, ultimately granting managers enormous and useful decision-making power."
Sign up for CIO Asia eNewsletters.