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Guest opinion: It’s time to transform your analytics strategy

Francis Han | June 2, 2014
Organisations today have realised that they need to adopt a data-driven decision-making culture to extract insights from their business systems, said Oracle ASEAN's Francis Han.

Organisations' analytical requirements are maturing and broadening quickly. The trends are clear that business users today expect faster delivery of analytic applications with interactive self-service functions that are simple to use but enable sophisticated analysis to be available at anytime, anywhere.

Pre-integrated BI system with a broad range of functionality is indeed the way to go as this assures the easiest and risk-free implementation that is proven to deliver strong business value, speed-of-thought performance, while remaining open to work with each customer's individual IT environment.

With the proliferation of new digital information sources, organisations needs the right analytics tools to capture a wide variety of data types and analyze them within the context of business under a single, standardised and centralized model. Organisations require expanding the boundaries of traditional BI systems to unlock insights from a wealth of customer, employee, and product knowledge that remain untapped.

- Francis Han is General Manager - Business Analytics for ASEAN Oracle.


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