Organisations' analytical requirements are maturing and broadening quickly. The trends are clear that business users today expect faster delivery of analytic applications with interactive self-service functions that are simple to use but enable sophisticated analysis to be available at anytime, anywhere.
Pre-integrated BI system with a broad range of functionality is indeed the way to go as this assures the easiest and risk-free implementation that is proven to deliver strong business value, speed-of-thought performance, while remaining open to work with each customer's individual IT environment.
With the proliferation of new digital information sources, organisations needs the right analytics tools to capture a wide variety of data types and analyze them within the context of business under a single, standardised and centralized model. Organisations require expanding the boundaries of traditional BI systems to unlock insights from a wealth of customer, employee, and product knowledge that remain untapped.
- Francis Han is General Manager - Business Analytics for ASEAN Oracle.
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