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Desay SV manages product lifecycle for Siemens

Anuradha Shukla | April 4, 2016
Siemens will unify all aspects of product development for the Chinese company.

Desay SV has chosen Siemens as its strategic partner for product lifecycle management (PLM) software.

Siemens' comprehensive software offerings will unify all aspects of product development for the Chinese company specialising in providing world-class automotive electronics products.

This alliance will help Desay SV prepare for Industry 4.0., the much hyped fourth industrial revolution.

Siemens' full set of PLM software solution will enable Desay SV to increase product quality, reduce time-to-market, decrease costs and enhance its competitive edge.

"Siemens is one of the pioneers of the Industrie 4.0 vision and strategy," said Tan Choon Lim, Chairman of Desay SV. "With this partnership, we plan to gradually move ahead towards our goal of transforming into a digital enterprise and fully embrace Industry 4.0 in the way we run our business model."

Digital manufacturing

Desay SV and Siemens will also cooperate to explore the future of digital manufacturing.

Siemens' Digital Enterprise Software Suite serves as the foundation for building a digital enterprise. It creates a "digital twin" that accurately and virtually models the physical and performance characteristics of a product through the entire innovation process.

Desay SV recognises that the solutions provided by Siemens will greatly improve Desay SV's efficiency and quality of products. In addition, it will also reduce time-to-market and realise cost savings from its manufacturing processes.

Based in Huizhou city in China, Desay SV is the supplier for over 60 automotive manufacturers in the global market.

"We are honored to partner with Desay SV to overcome the increasing challenges of business complexity together, and achieve the revolutionary goal of digital manufacturing and Industry 4.0," said Leo Liang, Senior Vice President and Managing Director of Greater China at Siemens PLM Software. "Through close collaboration, we will establish a benchmark of digital manufacturing in the automotive electronics industry."


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