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CIOs lead digital transformation in modern era: Mark Ferrer, SAP

Yogesh Gupta | June 29, 2016
Organizations demand more of cloud-like buying experience to move from capex to opex says Mark Ferrer, SAP.

Across all of our acquisitions in the portfolio, we probably tripled our addressable market through both acquisition and innovation. I am responsible for each market in determining the best approach to serve our clients effectively and efficiently through our solutions.

In today's global economy, India with 7 plus percent GDP growth is vital. The new change in government is very positive for tech providers because of the digital initiatives announced. We have 8000+ people in India which is our second largest location across the globe.

SAP manages the business and GTM across 34 market units spread over 7 regions. India is one of the largest units and hence obviously extremely important investment for us.



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