Photo - Waze Senior Director of Communications Julie Mossler outlines some of the many features of Waze.
According to Apple App Store's rankings, Malaysia's close to 1.5 million active users of the social navigation app Waze have helped to make it the most popular navigation app in the region, said representatives from Waze.
Speaking in Kuala Lumpur, Waze senior director of communications Julie Mossler said Malaysia ranks among the top 15 largest Waze communities out of the nearly 200 countries served.
The app is currently at #16 in the AppStore in Malaysia, said Mossler, who added that Waze, which was previously only available on iOS and Android devices is now available for Windows based mobile phone users.
She thanked Waze's Malaysian users and announced a partnership with local broadcaster Astro Awani to incorporate Waze traffic data into their newscast.
"The more drivers who use Waze, the more accurate and fast each route will be," said Mossler. "We are truly the people's map, and we thank all of our Malaysian Wazers and map editors for truly embracing this technology, thereby helping their community and neighbours on the road."
Waze relies on real-time data contributed passively by users by driving with the app open on their phone. This data helps to reroute other travellers around accidents and traffic congestion by suggesting the fastest available route with voice navigation in a selected language.
When acquired by internet giant Google, Waze registered more than 50 million drivers globally. It is free to download from the Apple App Store, Windows or Android marketplace.
Photo - (From left) Waze Senior Technician Dror Cohen with Waze Senior Director of Communications Julie Mossler showing the Waze application in Malaysia.
Sign up for CIO Asia eNewsletters.