4. Don't forget to KISS (Keep It Simple, Stupid)
Why make things more complicated than they need to be? Take the path of least resistance! If you're facing a big challenge in your implementation phase, consider breaking it down into smaller, simplified and more achievable tasks. This will enable you to focus on quality, while progressively working on quantity.
5. Measure less to measure better
When taking an agile approach to analytics, just remember, by restricting your measurements to areas that are high-priority, you'll have more time to check, test, and get things right. Reliable tagging means reliable data, which translates into reliable business decisions.
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