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How 5 tech giants are mobilizing the enterprise

Sarah K. White | March 14, 2016
Smartphones and tablets are working their way deeper into the enterprise thanks in part to initiatives from major tech companies that look to sweeten the deal for businesses.

Smartphones and tablets are becoming a fixture in business as industries embrace mobile technology -- for example, field workers are relying on portable rugged devices and  retail shops are managing an entire store from a single tablet. So it's not surprising that technology manufacturers are rushing to become the industry standard.

But there is more to mobile adoption than sleek new hardware. IT departments want to be reassured that these devices are equipped with enterprise-level security, stronger warranties and other incentives that make it worth it for them to look further than the traditional clamshell notebook. Here are five of the major mobile enterprise players and what they offer to incentivize businesses.


Microsoft released the Surface Pro 4 and new Surface Book last year along with new enterprise initiatives that include enterprise-grade security to protect employee and corporate data, new management and deployment tools for device management and security features such as facial-recognition to unlock a Windows 10 device.

Beyond the built-in features, Microsoft also developed enterprise programs that incentivize companies if they choose to go with the Surface Pro 4 or Surface Book devices for their employees. They partnered with Dell to allow businesses to purchase Microsoft devices through the Dell store, giving them the same level of customer service they would get with Dell. It also allowed companies that deploy Dell devices the option to also deploy the Surface Pro 4 or Surface Book to certain departments or employees within one easy transaction.

Microsoft also unveiled a Windows Store for Business, so businesses can develop and deploy enterprise apps through one trusted service. Another feature, Microsoft Passport, allows employees to securely log in to websites, networks and applications without a password.

Microsoft also addressed any concerns or limitations with the uni-body design, such as the inability to remove and destroy a hard drive or upgrade certain components of the device through its Complete for Enterprise program, which gives more options to business clients over consumers. For instance, each device comes with at least two warranty claims, but if a business buys any amount of devices, they can use any of those claims on any other device. That means, if they buy 1,000 Surface Pro 4s, they get 2,000 warranty claims to use on any number of devices, rather than being limited to two per device.


Earlier this year, Samsung announced its Enterprise Device Program, which is aimed at getting more Samsung and Android devices into the workplace. It includes a number of new features and programs to give IT departments an incentive to adopt Samsung’s Android smartphones, tablets and the new Windows 10 hybrid device. That includes not only Samsung Knox, an enterprise grade security feature now standard on all Samsung devices, but also more collaboration with Android for Work.


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