But what most people don't realize is that for every single commercial application that you see, there are probably 20 to 30 in-house developed applications behind the firewall that our customers have developed for themselves. So the adoption has been fantastic. We're seeing very quick uptake of the development platform, and mostly it's driven by the need to do secure workflows, just getting data on and off the devices, and to know if they actually need to be able to do these complete workflows across.
MR: If I'm not mistaken, you take a "containerization" approach to app management so there's a separation of apps for work and apps for personal life. There's been some push-back against that approach, suggesting that that's kind of undercutting the whole benefit of BYOD in the first place. Consumers or workers choosing the apps they want to use for their own workflows and getting those apps done. How do you deal with that?
We do use a lot of containerization in our solutions. But sometimes that term gets intermixed between containerization of the operating system -- think of it as dual persona, or a single container that all of your work stuff goes into -- or containerization of individual applications. So we do the latter. We sell containerized apps or we give you the ability to containerize your own apps and data and then manage and distribute the data between them. So the benefit to that is that it doesn't interfere with the user experience at all. You're not logging into a separate profile or separate work experience.
We do have single sign-on and identity and access management across Good Dynamics and Good Applications, so if you signed in to the first Good Application or any one of our partner's applications, those credentials would be propagated across all of the Good Apps, but it's invisible to the user. So it's not a separate workspace. We're not carving up the OS. We're not separating it. It is completely native and intuitive.
JG: What we've seen over the years is that companies either in the management space or in the security space usually start off being very good at a specific set of offerings, a specific set of challenges, and then over time they either get acquired or they become an acquirer and dramatically expand the portfolio. Where do you see Good falling on that spectrum, and what do you ultimately see as the broad portfolio for the company if that's the direction you're going in?
I'm going to make the assumption that Good continues on its path to be a broad enterprise solution provider. We all agree there is likely to be a lot of consolidation in enterprise mobility, organic and inorganic. Whenever you have a large and growing market -- there are 122 vendors, which is what I think Gartner just quoted in their last Magic Quadrant -- something is going to shake out.
Sign up for CIO Asia eNewsletters.