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67 percent of companies in APJ see IT as a strategic business lever: EMC study

Zafirah Salim | Dec. 16, 2014
Despite this, only 58 percent of respondents believe their organisation has the right level of skills and knowledge to successfully achieve business priorities.

The impact of mega trends has fundamentally changed the expectations of consumers and end-users who increasingly want to interact online, anytime and from anywhere, making IT more strategically important than ever before.

In fact, 67 percent of businesses in Asia-Pacific and Japan (APJ) report that their CXOs consider IT as a strategic enabler to grow businesses and better connect with customers, according to a recent EMC Forum Survey.

Polling over 2,400 IT decision makers from a range of businesses in the region, the survey asked for their perspective on IT's role as an enabler of business change during the shift towards the mega trends of cloud, mobile, social and big data.

The study unveils that the top three business priorities when implementing new technologies in organisations from APJ are delivering savings and finding efficiencies (37 percent), innovation in product line and services (31 percent) and to help win new customers (31 percent).

Besides that, a significant 72 percent of respondents in APJ agree that their organisation sees the increasing role of automation, such as software defined storage, as critical to business growth.

Taking advantage of the megatrends

Majority of the respondents (79 percent) expect next-generation technologies such as mobile, social, cloud and big data to give their organisation a competitive advantage.

Over the next year, the top areas where respondents expect to see an influence from these megatrends are: building new products and services (43 percent), improving customer experience (35 percent) and streamlining business functions and improving efficiencies (31 percent).

As businesses increasingly operate online today, 68 percent of respondents identified a need for joint public and private cloud services - hybrid cloud - as a means for greater agility and security. However, barriers will need to be overcome to achieve full potential, they added.  

Future of IT

Although 67 percent of companies see IT as a business enabler, 58 percent of them believe that spending for technology was outside of IT's control - indicating there is still work for IT to do in gaining trust from decision makers.

Another key finding of the survey is that only slightly more than half of respondents (58 percent) across the region believe their organisation has the right level of skills and knowledge to successfully achieve business priorities.  

Additionally, 69 percent of respondents believe that getting IT staff trained to keep pace with the implications of technology megatrends will be a challenge for their organisation over the next few years.

"Businesses in Asia-Pacific and Japan are already recognizing IT as a key strategic enabler for business growth and are keen to take advantage of next generation technologies - such as hybrid cloud solutions - to gain an edge over the competition," said David Webster, President, Asia-Pacific and Japan, EMC Corporation.


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