"PPC Hero is a go-to source for insights about the paid search community and what's going on across the search engines," says Christi Olson, director of Search, Point It, a digital marketing company. "They are great at sharing the most relevant and up to date blog posts, not just on their own site, but across the PPC community. They are one of my go-to sources to stay in the know for what's going on."
15. Laura Ramos, vice president & principal analyst, serving B2B marketing professionals, Forrester. "For me, Forrester's Laura Ramos is a must follow," says Norman Guadagno, vice president, marketing strategy, Wire Stone, a digital agency. "Her Twitter feed and blog are full of sound and often surprising advice for B2B marketers. She delivers takeaways that are always fully baked and ready to put into practice, with insights that are, of course, backed by Forrester's reliable research," he adds. "I recommend her as required reading to anyone in the B2B marketing space."
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