Focusing on the candidate experience means eliminating obstacles like the necessity of a lengthy or complicated sign-up process, and/or removing the need to enter information multiple times, especially when so much is already freely available through sites like LinkedIn and other professional networks, she says.
"Next-generation ATS solutions are the hero of candidate experience because they are seamless and easy to use, even on a mobile device, which is where many people will interact with your organization. There's a stronger need than ever in this talent war to merge ATS with relationship management capability to drive better hiring practices. There's no turning back from here," she says.
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