Instructional design demands a lot of time, and Czarnecki realizes that sometimes companies don't have the experts available to devote the necessary man hours to, let's say, "making sure the exercise ties to the objectives and the objectives tie to the appropriate content."
Another point to consider when thinking about using internal expertise for training is the presentation itself. "Most often the highly qualified employee would rather be doing than teaching about it. [Their] classes tend to be less dynamic," says Czarnecki.
Keith Lippert, director of marketing communications at The Training Associates says that a common misunderstanding about the contract training industry is that "the director of training at a corporation might feel that a vendor would not be able to provide the right match, the right subject matter expert for them." Companies in the training industry, though, pride themselves on offering, "training experts with industry relevant experience. These trainers can speak the same language," stresses Lippert.
Lippert also notes that one of the benefits of outsourcing for training programs is, simply, "time. If you have an in-house trainer who is busy training all the time, they are going to have a lack of time to train for certifications on OSHA and other regulations. Having a contract company makes that resource available on an as-needed, timely basis."
Sign up for CIO Asia eNewsletters.