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More Singaporeans want to work in startups: CareerBuilder survey

Adrian M. Reodique | July 25, 2016
Cite learning opportunities as top reason for this decision.

More Singaporeans want to pursue a career in startups, citing learning opportunities (82.2 percent) as the top reason for this decision.

This is according to the 2016 CareerBuilder Singapore Employers of Choice (EOC) Survey which polled 1,837 respondents to measure their career expectations and preferences of local jobseekers that influenced the perceived overall attractiveness of an employer.

In addition, respondents cited exposure to a wide spectrum of job roles (62.6 percent) and the ability to work closely with passionate and enthusiastic colleagues (60.8 percent) as key considering factors to work in a startup.

Consumer-to-consumer e-marketplace, Carousell, topped the list of startup employers of choice by the respondents followed by online grocery store, Redmart, and MoneySmart, an online portal that offers simplified financial advice.

In the private sector, Google, Singapore Airlines, and Changi Airport Group remained as top employers of choice for two consecutive years.

In line, 4.28 out of 5 respondents said job security as top attribute to be an employer of choice. Other attributes include good career growth and opportunities (4.25), attractive pay, bonuses and other monetary compensation (4.23), diverse and non-discriminating work environment (4.22), and comfortable physical work environment.

"Start-ups are definitely gaining traction and recognition both locally and globally," said Jessica Ang, Marketing Director of CareerBuilder Singapore. "As more people seek to learn new skillsets and pursue their careers with start-ups, it is equally important for start-ups to implement effective HR measures. This not only allows them to retain current human capital, but also reach out to a wider pool of potential talents."

Meanwhile, majority of the respondents (71.1 percent) use online job portals to look for work while more than half (61 percent) prefer e-mailers as main source of information from employers.


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