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How to use social networking to succeed in business

Rich Hein | June 4, 2014
In the current business climate, networking is at the nexus of technology, the customer, and true innovation, and it's about time you put your heart and soul into it. In short, it's time to get on board with social or get left behind.

Not only can you further educate yourself, potentially providing more career opportunities and value, but you often meet people who may be potential job candidates or who can provide future job opportunities. "I cannot count how many times I was connected to someone or received a job offer through a post-graduate studies connection. You can meet people anywhere, it does not have to be a full blown degree program. Take a class, attend a seminar, or go where other like-minded people are, and you will naturally network with new people because you are starting off with something in common," says Patel.

Visiting and networking with companies in your industry who are shaking things up is a great way to glean information and learn more about your industry as whole. "I visit companies that are doing interesting things. If you are genuinely interested in what others are doing, they are usually very interested in discussing it," says Goli.

Final Thoughts

In a world where things are constantly changing, like business models, people and technology, social media and networking have become a necessary part of the formula for success. To stay relevant in the upper echelons of the tech world requires a commitment to learning and the ability to engage others where ever they may be, whether it's your development team, the board room, a conference or a meetup.

 

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