Leading organisations are already using video collaboration to transform the way customers are served, experts are leveraged, and projects are executed. The return on investment of these company-wide video collaboration solutions is no longer just about travel cost. By integrating video communication into business processes, organisations and departments are growing revenue, increasing productivity, and reducing costs across many fronts. The efficiency, access, and ability to connect anywhere, anytime is creating competitive advantages throughout different companies, promising to be a game-changer in the field.With the challenge of balancing cost efficiency with great customer engagement, organisations must be smarter and more astute in the way they deploy technology. This means that being able to adopt flexible working, engaging with external consultants and delivering improved training for employees without increasing costs will be the mantra for 2015 and beyond. Company boards and shareholders will increasingly demand that business do more with less and implement technologies that will enable the quantum leap for them.
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