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Thinking outside of your business

Jon Allaway, Accenture's global group technology officer for financial services | April 13, 2015
The digital era means a wide variety of businesses should think about how to jointly offer connected suites of services that customers want.

Also on show at the Mobile World Congress in Barcelona recently was the Fiat UConnect LIVE on-board infotainment system, which brings connectivity into a vehicle offering drivers the latest in music and news services, social network interactions and the ability to monitor driving styles to help reduce carbon dioxide emissions, as well as access a range of diagnostic services.
The possibilities are endless. The business pair-ups myriad. The business model needs to be driven from the C-suite of each business. It also requires thinking outside of your business and embracing the "we economy".


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