Just like Halloween treats, the iPad mini will soon be here! But you can experience the sugar crash now, as pundits and analysts are lining up to tell us how lame it is. Then the Macalope will close by asking: Have you ever given an interview so bad you wanted to chew your own arm off afterwards?
More like the LamePad
No Apple product announcement would be complete without the host of usual goofballs telling us how laaaaaame it is.
No links for these two, of course, because of the Macalopes standing rule against linking to those dangerous to themselves and others. But heres Ewan Spence writing for Forbes:
Tim Cook Blinked First - The Nexus 7 Takes Pride Of Place At The iPad Mini Launch (tip o the antlers to The Loop which has an appropriately foul-mouthed reaction).
One thing is for sure, this is no longer Steve Jobs Apple.
In all of my time covering Apple launches, this felt the most defensive presentation of little more than a me-too product.
Presumably a me-too of a me-too of the original by Apple. Yes, other tablet makes were first with a smaller tablet form factor, which, so far, is the only type of device thats made any hint of a dent in Apples dominance of the market.
No, all you can sell it on is the words iPad and Apple.
Right. When you take away all of its specific advantages, all youre left with is a better user interface and build quality and more content.
Which, of course, are synonymous with iPad and Apple, which is how the company sells so darn many of them.
Lets wander over to Gizmodo and see what the brainpan drippings over there are saying.
Apple is a follower (tip o the antlers to Matthew Panzarino)
The iPad Mini is an obvious and bloatedboth in size and priceresponse to last years Kindle Fire and this summers Nexus 7.
Bloated? Can none of these people do simple math? The iPad mini has a larger screen, but the device itself is literally smaller and lighter than both the Kindle Fire and the Nexus 7, mostly because its so much thinner. So, unless the definition of bloated changed some time in the last 48 hours, the Macalope will kindly point out that words still have meanings and youre doing it wrong.
Compare the Apple of 2012, then, to the Apple juggernaut of 1998 to 2010. That Apple didnt react to markets. It created them. Who wanted a tablet before the iPad? Who gave smartphones a second thought before the iPhone? Those products defined technology for a decade.
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