Apple is locked in battle with something else again and you know what that means. Writing for IT World, Matthew Mombrea says give him a "D," give him an "O," give him another...
It's "Doom." He think's Apple Pay is doomed.
No. Just... no.
Now, the Macalope isn't saying Apple Pay is necessarily going to "win" (although he thinks it'll at least be a winner for Apple), but he is saying that CurrentC is going to lose. Hopefully in a dramatic style that will allow us all to laugh heartily at its expense. Heck, the only reason you're hearing about CurrentC is because it's what's preventing people from using the convenience of Apple Pay. We're not hearing about it because it's something anyone says they want.
Apple pay was released to the public just over a week ago and it's stumbling out of the gate.
Stumbling gracefully with lots of user satisfaction.
Reports of technical issues like double charging are spreading...
There was one instance. And it was the bank's fault. But go on, you're off to a great start.
...and retailer participation is low.
But only because retailers are trying to foist CurrentC on people so they can get more of their data and store it less securely. But don't worry. It also has the advantage of being less convenient.
Lurking in the shadows however is a competing solution called CurrentC which has recently gained a lot of press...
Note how this is couched as a good thing. CurrentC has "gained" something! What has it gained? Press!
... as backers of the project moved to block NFC payments (Apple Pay, Google Wallet, etc.) at their retail terminals.
Apparently no one had been using them until Apple turned on Apple Pay. "We have NFC terminals? OH, GOD, SHUT THEM DOWN!!"
The strength of the merchants designing or backing CurrentC is enormous.
Apple, meanwhile, has no power at all. Li'l ol' Apple. What chance do they stand? They started in a garage, dontcha know.
Hooking directly to your bank account rather than a credit or debit card, CurrentC will use good old ACH to transfer money from your account to the merchant's bank account at little to no cost...
To the retailers. Oh, did you think Mombrea was talking about customers? Well, there's no charge to customers, either. Unless there's a fraudulent charge and then good luck getting your money back because CurrentC doesn't have the purchase protection that credit cards do.
Like Apple Pay, the actual transaction is handled securely without the merchant needing to have access to your personal account information.
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