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Phenomenal Growth: Cloud and e-Commerce in APAC

Conor Carroll, Senior Vice President of Sales for Europe, Asia, and the Americas, Tata Communications | Jan. 13, 2016
By delivering greater ease of use, security, seamlessness and flexibility, cloud platforms can offer local, regional and global enterprises operating in Asia, a tailored solution that will drive the adoption of cloud computing services, perhaps to the same level as the growth of e-commerce companies.

In the same way, the simplicity of cloud enablement platforms needs to be supported by secure and flexible options for service delivery. Security is driving the need for different service levels and service providers that want to compete need to offer SLAs from the network to the application layer end-to-end and with managed encryption services.

There is a deeper requirement for security and Quality of Experience (QoE) in the cloud and this is going to be a challenge. This is particularly true in hybrid cloud, where some applications sit in the private cloud while others reside in the public ones. By offering a mix of public and private clouds with strict SLAs, service providers will be able to customise their solutions to a diverse range of customer needs.

Enterprises are looking for solutions that segregate consumer apps and content from business applications with the ability to prioritise business application traffic. With such complex and diverse market environments across Asia, enterprises need the flexibility to decide which option best meets their needs - private, public,or hybrid. Cloud companies that are able to deliver on this will have a distinct advantage over their competitors.

It is up to each service provider to shape an offering that is secure, flexible and managed right to the end user level. 

The year ahead
Just as we've seen with Alibaba's phenomenal growth, I see 2016 as a pivotal year for cloud platforms in Asia Pacific. By delivering greater ease of use, security, seamlessness and flexibility, cloud platforms can offer local, regional and global enterprises operating in Asia, a tailored solution that will drive the adoption of cloud computing services, perhaps to the same level as the growth of e-commerce companies.

 

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