With so much at stake, one thing is clear - applying traditional methods and thinking will not work in the always-on, always-changing and, now, always-growing environment.
Beating the content burden
The burden here is for content to be based and placed according to the data's value, whether on premises or off, in private or public or hybrid clouds. Moving data with the least number of management interfaces and the widest data protection is essential to supporting legacy and modern applications and devices, avoiding security breaches and scaling to meet demand.
In practice that means creating or implementing a content platform that can support tightly integrated control and management of content wherever it is accessed. Whether that is on mobile devices like iPads and smartphones, edge devices in remote offices, on-premises workstations and private clouds, or off-premises in public clouds from different vendors.
There are a few examples on the market which allow IT organisations and cloud service providers to store, share, synchronise, protect, preserve, analyse and retrieve file data from a single system.
However, whatever solution is eventually chosen, the fundamental requirements are clear. It must be designed to enable IT to mobilise content across multiple devices, locations, applications and storage resources.
The goal is to give IT departments full flexibility to support business requirements with data centre protection, governance and overall efficiency. That includes flexibility in terms of which cloud partner the organisation may choose. Or, more importantly, making sure that it does not lock you into a particular cloud service. Support for greater cloud choice also has the knock-on effect of balancing Opex and Capex.
Customisability that enables the creation of trust zones is also a good idea. These can consist of a group of people, information resources, data systems, and/or networks according to a shared security policy - the set of rules that govern access to data and services.
Equally essential is support for Internet Protocol version 6 (IPv6), which can simplify address management, adds support for new devices, and make it easier for providers to integrate with enterprise private clouds or offer customers virtual private cloud services with a dedicated address space.
Content management the key to the future
Today's unstructured data growth, increasing workforce mobility and changing business dynamics are undoubtedly creating a paradigm shift to an unprecedented data-driven model of commerce. The range of technologies, devices, choices and demands for connecting and collaborating are constantly changing and growing.
The businesses that want to win in this new mobile, global and technology-dependent world will require tight alignment with IT and fresh ways of working together to innovate, compete and profit.
Certainly, success means first overcoming the persistent IT challenges which exist even in the more savvy data environments. But, the real key is implementing an integrated content platform capable of supporting pervasive workforce, data and cloud mobility environments no matter what the future may hold or where it may reside.
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