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BLOG: Retailers win with Mobile Payments

Matthew Talbot | May 17, 2012
Retailers are seizing the opportunity to take control of customer relationship, which they already own, in a new channel.

Innovative retailers already understand that making the most of mobile means tying it into what they already do best, and using it to enhance every stage of the customer lifecycle.

Matthew Talbot is senior vice president, mobile commerce, Sybase 365, a subsidiary of Sybase (a SAP company), a leader in enabling mobile information services for mobile operators, financial institutions and enterprises.



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